ISM Services in a Nutshell
The Services of ISM AssociatesThe goal ISM Associates is to achieve long term Search Engine Marketing success for our clients as opposed to the expensive short term results of 'pay per click' campaigns.
Search Informed Marketing
Search Informed Marketing (SIM) covers a number of disciplines which include;-• Accessibility
• Web Analytics
• Banner Advertising
• Disability Discrimination Act Compliance
• Industry Related Articles
• Internet Consumer Behaviour
• Internet Market Research
• Organic Search Engine Optimisation
• PPC (pay-per-click) Advertising
• Pay for & Free Website Listings
• Pay for & Free Directory Listings
• Press Releases
• Quality Link and Link Partner Building
• ROI Analysis
• Search Engine Copywriting
• Statistical Tracking
• Usability
• Website Design
Search Engine Marketing Project
Each search engine marketing project is tailored to;• Your Industry
• Level Of Competition In Your Market Area
• Your Specific Requirements
• Your Expectations
• Your Budget
Search Engine Optimisation Considerations
• Have you ever employed search engine optimisation services in the past?• Are you aware of any previous spam techniques used by SEO or Webmaster?
• How has the web site been designed?
• Is the web site DDA compliant?
• Is the web site in frames or flash?
• Is the web site content management system or database driven?
• Has keyword text been produced as graphics?
• How many pages are there?
• How has the web site navigation been constructed?
• Does the web site have existing valuable links?
• How competitive are your target keywords?
• How many keywords do you wish to target?
• How new/old is the web site?
• What are your expectations, time frame and budget?
Search Engine Optimisation Report
The SEO report will be written specifically for your website and will contain detailed instructions on the following;-• Current keyword analysis and research
• Current ranking report
• Competition analysis
• Structural and/or navigation changes required
• Suggestions for better copy layout and the inclusion of target search terms
• How to improve page titles
• How to improve page descriptions
• How to improve keywords tags
• Details of directories and how best to submit to them
• How to increase your link popularity
• Other relevant information
Prices £250 - £450 depending upon the level of work required.
Includes meetings, support telephone calls or emails.
PPC (pay-per-click) Advertising
ISM & Associates offer PPC (pay-per-click) advertising to web design and search engine optimisation clients only, we don't offer it as a stand alone service.• PPC Set-Up And Management Services Include:
• Account Set-Up
• Keyword Research
• Creation Of Advertisements
• Creation Of Landing Pages
• Web Analytics
• Reporting
• Reviewing And Changing As Necessary
Pricing Structure
All web design, website optimisation, search engine optimisation and marketing projects are quoted for individually. It is not possible to produce a price list for such services due the many factors that influence the amount of time and expertise required in different areas.Ongoing Search Engine Optimisation Management Fees
POAThe costs typically cover a period of between 3 - 6 months depending upon the current status of a web site at commission. At the end of this period we offer an ongoing SEO management and development service which ranges between £100 - £550 per month depending upon the level of work required.
Web Design Prices
At ISM Associates we know our web design prices are competitive, as well as being flexible and suit most budgets.Prices roughly range from £450 - £5,750
Please contact us for a more accurate quote.
Web Design & Website Optimization
You should be thinking that you may need search engine rankings as part of your overall web marketing strategy. Rather than at some point in the near future, it is best to incorporate search engine optimisation at the design stage rather than address it later. The sooner rather than later that your website is optimised, secured by some relevant quality inbound links the sooner your web site will start to gain a reputation with the top 4 search engines.Web Design & Website Optimisation Prices
ISM Associates’ web design and optimization prices are competitive and suitable for all budgets. Prices average out at £650 - £15,750 depending on the size of the commission.Please contact us for a more accurate quote.
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